Suzuki
at AMI
- Customer Suzuki
- Industry Automotive
- Region Europe
- Category Trade Fair
Excited by life. Driving enjoyment, joie de vivre and ultimate driving pleasure – values which the Suzuki brand stands for. Our team is responsible for creating and implementing the brand promotion at AMI. The goal? Arousing enthusiasm for the brand.
Our task is to develop a completely new trade fair concept. A presence which breaks the rules – different and unique. The trade fair stand communicates the “Suzuki way of life” in all three dimensions. The products will not be shown in direct comparison, but displayed individually according to status, cultural differences and vehicle. The basis is recurrent elements of architecture in connection with elaborate details in materials. The visitors are the protagonists meeting the brand, product worlds and vehicle models in spatial and media presentations. Authentic materials and an emotional image language will get guests fascinated in Suzuki in all its aspects. Quite simply: “Excited by life”.
Kontakt:
Uniplan Cologne
Christine Zsolt
T +49 (0) 221.8 45 69 - 100
c.zsolt@uniplan.com
| Send Print Download (PDF) Back |