10-03-11

Mercedes-Benz Trucks to join the running at bauma 2010 with Uniplan

Uniplan is happy to announce a further budget gain: following a multilevel pitch, the Stuttgart team has been commissioned by Daimler AG with designing and realising the stand of Daimler’s utility vehicles division at bauma.

Mercedes-Benz Trucks will be represented at the international construction and mining equipment trade fair in Munich from 19-25 April 2010, with a stand covering an area of over 1,000 sq. m. Uniplan has developed a communication concept based on the brand promise “Trucks you can trust” and with a strong creative focus.

“The concept of Uniplan has convinced us, above all, because the surprisingly innovative and highly creative concept fulfils our own high standards and shows our closeness to our target market impressively. We are certain that we will make a lasting positive impression on visitors to the trade fair with our distinctive stand construction”, says Peter Kreutz, manager of Event Marketing Communication at Mercedes-Benz Trucks.

For additional information or if you have any enquiries, please contact:

Annette Dieckmann
Corporate Communications

Uniplan GmbH & Co. KG
Schanzenstraße 39 a/b
51063 Köln

T +49 (0) 221.8 45 69 - 106
F +49 (0) 221.8 45 69 - 4106
a.dieckmann@uniplan.com